About Michael Davis
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P&G slashed its digital ad spend & nothing bad happened: 5 ways ad tech is respondingAugust 10, 2017 in Digital Media /by Michael Davis
Another major company (GPG giant P&G) reels back digital ad spend… “and nothing bad happened.” Check five industry initiatives aimed at trying to bring trust and accountability to the supply chain, improve user experiences and keep ad dollars flowing to digital. Read the Full MarTech article
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